Few things are more frustrating than a package that gets delayed — or worse, lost — due to labeling errors. Whether you’re running an e-commerce business, sending care packages, or shipping personal items, the label is the single most critical piece of your shipment. It’s the roadmap that guides your package from pickup to delivery, and a small mistake can lead to big problems.

The good news? Accurate labeling is easy to master with a few simple practices. By following these best practices, you can make sure your packages move smoothly through the carrier network and reach their destination on time.

Use Clear, Legible Fonts

When printing your labels at home or through an online platform, always use clear, easy-to-read fonts. Sans-serif fonts like Arial or Helvetica work well because they are clean and less likely to cause scanning errors. Avoid decorative fonts that could confuse optical scanners and delay processing.

Make sure the font size is large enough to read easily, even from a distance. A cluttered or tiny label increases the chance of misreading, especially in busy sorting facilities.

Double-Check Address Accuracy

Before you finalize and print your shipping label, double-check every line of the address. Confirm the street number, street name, apartment or suite number, city, state, and ZIP code. Even a minor typo can send your package in the wrong direction.

If you’re shipping internationally, verify the correct country format and include postal codes. Carrier websites and resources like GoParcel offer helpful guides for formatting addresses properly, especially for global shipments.

Place the Label on a Flat, Visible Surface

Always place the shipping label on the largest, flattest surface of your package. Avoid wrapping it around corners or seams, as this can interfere with barcode scanning. Smooth out any wrinkles or bubbles that might obscure critical details.

If you’re reusing a box, make sure to remove or completely cover any old labels or barcodes. Carriers scan packages multiple times during transit, and leftover barcodes can cause confusion or misrouting.

Protect Labels from Moisture and Damage

Exposure to rain, snow, or condensation can smudge or ruin a label. If you’re using a home printer, consider placing clear packing tape over the label to protect it. Just be careful not to tape over the barcode with glossy tape, as reflections can interfere with scanning.

Alternatively, use self-adhesive shipping labels that are designed to withstand the rigors of transit.

Include a Backup Label Inside the Package

Including a copy of the shipping and return address inside the package provides a safety net if the exterior label is damaged or lost. Carriers can use this information to complete the delivery or return the package to you if needed.

This extra step is especially valuable for international shipments or packages traveling long distances.

Use Accurate Weight and Dimensions

While not strictly a labeling issue, including the correct package weight and dimensions when creating your label ensures accurate shipping costs and prevents delays due to carrier reclassification.

Take a few extra minutes to measure and weigh your package properly. This accuracy helps avoid unexpected fees and keeps your shipment moving smoothly through the system.

Stay Informed on Carrier Guidelines

Each carrier has specific guidelines for labeling packages. Familiarize yourself with the latest recommendations from services like USPS, UPS, and FedEx. Staying current reduces the risk of rejected shipments and delays.